TORONTO, Ont. — August 5, 2009 — Motorola provides Canadians the chance to dominate their social scene and never get thumb-tied again with the launch of the Motorola Rival A455, available today only at TELUS. With 7.2 billion text messages sent from Canadians in the first quarter of 2009*, Canadians are a text-savvy nation. Designed for quick and easy messaging1, the Motorola Rival features a slide-out QWERTY keyboard and one-touch access to texts, emoticons and instant messaging.
Available in this season’s hottest colours, purple and tin silver, the Motorola Rival allows users to take and make calls using an external touch pad dialer without opening the slider. The Rival also offers a variety of multi-media features and access to TELUS premium services.
“With the introduction of the Rival, Motorola is offering text-savvy Canadian youth a device that optimizes their texting experience,” says Glenn Kennedy, sales manager, Motorola Canada. “Featuring quick access to messaging functions and easy typing even in dark environments with a full backlit QWERTY keyboard1, Rival helps you stay on top of your social scene.”
“Texting is a very popular trend among Canadians,” says Drazen Lalovic, vice-president of services planning and development at TELUS. “TELUS is responding to our clients’ passion for texting by offering the latest and greatest texting devices, and the Motorola Rival fits the bill. It makes messaging fast, easy and fun.”
Meet Shiloh
To celebrate the release of the Rival in Canada, Motorola is giving new Rival owners the chance to win a day with Universal Recording artist Shiloh. Also, for a limited time, the purchase of a Motorola Rival will include access to three free Shiloh songs.
Other key features of the Motorola Rival include:
- A backlit QWERTY keyboard that lights up either characters, numbers or symbols based on entry mode while texting in the dark.
- Ability to instantly connect with friends on Windows Messenger and Yahoo Messenger1 with Mobile IM.
- Storage to hold up to 500 text messages in your inbox and outbox.
- Uploaded services including TELUS Mobile Music for access to millions of songs and TELUS Navigator for an enhanced navigation system right on your phone.
- Mobile Email that lets you access popular email services such as Yahoo, Gmail, and Windows Live to keep you connected while on-the-go. 1
- A 3.5 mm headset jack and up to 8 GB optional removable memory to satisfy your appetite for music.
- A 2MP camera plus video capture/playback - great for picture and video messaging.
Talk hands-free on the Rival using the stylish Motorola H790 Universal Bluetooth® Headset, available now. Offering exceptional sound quality for conversations held on the go, the H790 is Motorola’s thinnest ever dual–microphone headset yet and incorporates Motorola’s revolutionary CrystalTalkTM technology, providing outstanding noise suppression, echo cancellation and wind noise reduction so you can hear and be heard even in noisy environments. The H790’s Voice Prompt feature can be used to announce and manage incoming calls, connectivity, and even instruct users how to pair with their handset.
Availability
The Motorola Rival A455 is available only at TELUS for as little as $99.99 with a three-year commitment. For more information please visit www.telus.com or www.motorola.ca/rival.
The Motorola H790 Universal Bluetooth Headset is available at TELUS Mobility locations for $89.95 or online at www.motorola.ca.
Connect with Motorola
- Motorola fans can connect with other fans on Facebook at www.facebook.com/motorolacanada.
- Txt for Texts: Students at Canadian Universities should be on the lookout for Motorola’s campus teams this fall for the chance to experience Rival first-hand and get the chance to win their textbooks – check Motorola’s Facebook page for exact dates and locations.
- Text enthusiasts can play Motorola’s online text challenge and test their typing speed at www.motorola.ca/thumbfu.
About Motorola
Motorola is known around the world for innovation in communications and is focused on advancing the way the world connects. From broadband communications infrastructure, enterprise mobility and public safety solutions to high-definition video and mobile devices, Motorola is leading the next wave of innovations that enable people, enterprises and governments to be more connected and more mobile. Motorola (NYSE: MOT) had sales of US $30.1 billion in 2008. For more information, please visit www.motorola.com.
About TELUS
TELUS (TSX: T, T.A; NYSE: TU) is a leading national telecommunications company in Canada, with $9.7 billion of annual revenue and 11.6 million customer connections including 6.2 million wireless subscribers, 4.2 million wireline network access lines and 1.2 million Internet subscribers. Led since 2000 by President and CEO, Darren Entwistle, TELUS provides a wide range of communications products and services including data, Internet protocol (IP), voice, entertainment and video. In support of our philosophy to give where we live, TELUS, our team members and retirees have contributed $137 million to charitable and not-for-profit organizations and volunteered more than 2.6 million hours of service to local communities since 2000. Nine TELUS Community Boards across Canada lead our local philanthropic initiatives. For more information about TELUS, please visit telus.com.
*Source: Canadian Wireless Telecom Association
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Media Contacts:
Motorola
Lena Beyer
Hill & Knowlton (on behalf of Motorola Canada)
416-413-4759
lena.beyer@hillandknowlton.ca
Shawn Filadelfi
HKDP Communications et Affaires publiques
(514) 395-0375 poste 258
sfiladelfi@hkdp.qc.ca
TELUS
Megan Fielding
TELUS Media Relations
(416) 883-3461
megan.fielding@telus.com
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