Motorola Mobility to Bring Style and Strength to UK with Motorola DEFY™ MINI
Motorola celebrates launch of latest life proof handset with exclusive Urban Mountain Disco featuring Maverick Sabre and MistaJam
Feb. 14, 2012
LONDON – Feb.14, 2012 – Outdoor enthusiasts are serious about their gear and know durability, reliability and functionality count. Brits – get ready for the smartphone that defies expectations and is ready for wherever your next adventure takes you – the new Motorola DEFY MINI by Motorola Mobility.
Made for Living
Dust-proof, water-resistant and with a scratch-resistant Corning® Gorilla® Glass display, the new Motorola DEFY™ MINI is strong enough to keep up with you and your wildest adventures. And all for a price that won’t break the bank.
The phone’s crystal-clear 3.2-inch touchscreen display is great for email, texting and browsing the Web. And its long battery life means you can have this phone on and by your side no matter where the day (or night) takes you.
Snap photos of your various escapades with the phone’s 3-megapixel camera, and share all the fun you’re having with friends instantly using the pre-loaded social networking apps. You can also take advantage of Motorola DEFY MINI’s front-facing VGA camera to video chat1 with friends while you’re on the train, ski lift or enjoying the après-ski scene.
Plus, when you seeking that next adventure, the phone’s GPS navigation will always keep you pointed in the right direction and ensure you never get left out in the cold.
Live Life Smarter
With MotoSwitch, Motorola DEFY MINI can learn which songs you love, who you talk to most and which apps you rely on to get through the day. This information is then used to populate your home screens for quick and easy access – ensuring you’ll be so organized you’ll have loads of extra time on your hands.
But don’t worry… your boredom won’t last long. Since Motorola DEFY MINI is an Android™ powered smartphone, you’ll have immediate access to thousands of games, apps, music, books and movies available in the Android Market™.
In celebration of Motorola DEFY MINI coming to the UK, Motorola has launched its ‘Winter Proof’ campaign which includes sponsorship of Snowbombing, the greatest show on snow, in Mayrhofen, Austria (April 9-14).
But rather than wait until April, Motorola and Snowbombing will be holding an exclusive UK event in March, called the Urban Mountain Disco. Twinned with the Arctic Disco in Mayrhofen, the UK event will see Maverick Sabre take to the stage, in an event hosted by Radio 1’s MistaJam, and provide a unique, once-in-a-lifetime, spirit-lifting party experience.
To learn how you could win a chance to attend this exclusive gig, UK residents should visit the Motorola Europe Facebook page and click on the Win with MOTOROLA DEFY link.
“Motorola DEFY MINI is just the right mix of style, value, performance and toughness and our sponsorship of Snowbombing presents a great opportunity to showcase this to our UK audience,” said Victoria McManus, UK marketing director, Motorola Mobility. “It can stand up to whatever your busy life throws your way – on the beach or on the slopes – you’ll always be connected, ready to share your once-in-a-lifetime adventures – all with resilience and style.”
Price and Availabily
Motorola DEFY MINI is expected to be available from authorized Motorola resellers from late-March.
For more information please click here.
*Certain features, services and applications are network dependent and may not be available in all areas; additional terms, conditions and/or charges may apply. Contact your service provider for details. All features, functionality and other product specifications are subject to change without notice or obligation.
1 Video chat enabled by third party application.
MOTOROLA and the Stylized M Logo are registered trademarks of Motorola Trademark Holdings, LLC. Android and Android Market are trademarks of Google, Inc. Corning and Gorilla are registered trademarks of Corning Incorporated. All other product and service names are the property of their respective owners. © 2012 Motorola Mobility, Inc.