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Motorola Extends Product Experience through Partner Ecosystem for its Android™ Powered Mobile Device Portfolio

Innovative third-party applications deliver signature experiences for mobile consumers

Oct. 06, 2009  

SAN DIEGO – Oct. 6, 2009 Motorola, Inc. (NYSE: MOT) today announced innovative third-party solutions for its upcoming portfolio of mobile devices powered by Android. Through its partner ecosystem, Motorola enables consumers to extend and customize their mobile device experiences with applications that can be pre-loaded, embedded or downloaded on its Android-powered devices. 

 “Motorola’s ecosystem partners around Android have developed signature applications that consumers increasingly expect with their mobile device,” said Christy Wyatt, vice president, software applications and ecosystem, Motorola Mobile Devices. “Working closely with these companies allows us to provide a compelling mobile Android-based experience that satisfies specific consumer needs.”

Signature applications are designed to help consumers personalize their phones so that their experience is uniquely tailored to their lifestyle. With Android-powered Motorola devices, like the recently announced Motorola CLIQ™ with MOTOBLUR™, consumers will be able to access content, multi-media offerings and stay connected through applications from partners such as Accuweather, Amazon MP3, Barnes & Noble, CardStar, Comcast Entertainment Group, Hands On Mobile, Howcast.com, Midomi, MySpace, QuickOffice, QuickPlay Media, RJDJ, Superpages.com, and Travel Channel.1 

Motorola provides developers with the broadest market reach through MOTODEV, the company’s global program for developers and independent software vendors (ISVs).  MOTODEV offers a streamlined path into multiple distribution channels including Android Market™ and operator channels. Developers interested in Android application development with Motorola can visit: http://developer.motorola.com/.1 

For more information about the embedded experiences currently available on Motorola’s first Android-powered device, Motorola CLIQ with MOTOBLUR, please visit: www.motorola.com/CLIQ.

About Motorola
Motorola is known around the world for innovation in communications and is focused on advancing the way the world connects. From broadband communications infrastructure, enterprise mobility and public safety solutions to high-definition video and mobile devices, Motorola is leading the next wave of innovations that enable people, enterprises and governments to be more connected and more mobile. Motorola (NYSE: MOT) had sales of US $30.1 billion in 2008. For more information, please visit www.motorola.com.

MOTOROLA and the Stylized M Logo are registered in the US Patent & Trademark Office. Android and Android Market are trademarks of Google, Inc. All other trademark and product or service names are the property of their respective owners.  © Motorola, Inc. 2009.  All rights reserved.

1 Quotes from Motorola partners, include:

 “At AccuWeather.com, we are strong believers in the power of social media to connect people and share timely information. That’s why we’re so pleased to offer the most accurate weather forecasts on the Motorola CLIQ,” said Jim Candor, Senior Vice President of New Media, Accuweather. “Our home screen widget pushes current weather to the Motorola CLIQ and gives one-click access to forecasts, so users can monitor their favorite social media and get their forecasts in real time without missing a beat.”

“Combined with the breakthrough features of the CLIQ, Amazon MP3’s Android mobile application allows customers to search and browse over 9.5 million songs, view top sellers, stream song samples and download music directly to their device via cellular network or wi-fi,” said Pete Baltaxe, director, Amazon MP3.

"We’re excited to have our free Barnes & Noble eReader application available to provide consumers who have MOTOBLUR devices with an optimized eBook experience and access to enjoy hundreds of thousands of ebooks,” said William J. Lynch, President, BN.com. “Our popular Barnes & Noble eReader for Android is yet another great extension of our digital strategy to deliver consumers the books they love — on any platform, in any place and at any time.”

"The Motorola CLIQ is designed around the proposition that today's mobile consumer wants to stay connected to the new social landscape," said Andy Miller, CEO, CardStar, Inc.  "We are excited to complement that vision, offering CardStar as a way to connect consumers with their favorite places to shop."

 “E! keeps fans connected to the world of entertainment 24/7 on their mobile phones and we are excited to enhance their experience by harnessing the advanced features on the Motorola CLIQ,” said John Najarian, Executive VP, Digital Media and Business Development, Comcast Entertainment Group. “With the E! Online application on the CLIQ, users can access breaking entertainment news, celebrity photos and videos, and clips from E! shows anytime, anywhere."

"Howcast is pleased to support the launch of the Motorola CLIQ by offering people a way to learn how to do anything through fun, entertaining videos," said Sanjay Raman, Co-Founder, Howcast.com. "Users can find an answer to their how-to question anytime, anywhere they need to know how."

"We are extremely pleased to be partnering with Motorola to offer Midomi music search on Motorola’s next generation Android devices,” said Amir Arbabi, Vice President Business Development, Melodis Corporation.  “When combined with the breakthrough features of MOTOBLUR, Midomi offers users of Motorola Android devices the most compelling and innovative music search and discovery service available in the market today.”

 “MySpace users will love the full functionality of the pre-loaded MySpace app installed on the CLIQ,” said John Faith, General Manager and Vice President of Mobile for MySpace. “The native MySpace Android app empowers users to view full profiles, including band profiles, receive notifications, messaging and more – complimenting MOTOBLUR’s richly integrated social experience direct from the home screen.”

 “Motorola Android devices are designed around the innovative ways people interact today and Quickoffice is excited to be part of their ecosystem,” said Gregg Fiddes, VP worldwide sales, QuickOffice. “With our software, users can access, view and manage their office documents, greatly enhancing mobile productivity and the overall user experience.”

 “We’re very excited to extend our award-winning PrimeTime2GoTM  mobile TV service to the much anticipated, Android-powered Motorola CLIQTM smartphone,” said Wayne Purboo, president and CEO, QuickPlay Media. “We welcome this opportunity to collaborate with Motorola and provide their customers with engaging content from leading networks anytime, anywhere.” 

"RjDj is pushing the boundaries of music production, distribution and consumption by utilizing the advanced technology of next generation smartphones," said  Michael Breidenbruecker, Founder, Reality Jockey Ltd. "Motorola's CLIQ is the ideal launch device for us as it is truly best in class outperforming any Android phone currently in market."

"We’re excited to be working with Motorola as we continue to embrace new mobile platforms, including Android, along with innovative functionality like augmented reality when developing apps for users on the go,” said Pete Schwab, Director of Mobile Product Development at Superpages.com. “Whether you’re on a trip in New York and need to find the closest coffee shop or in your own neighborhood and need a nearby restaurant, Superpages.com is the app to use on your new Motorola CLIQ.”

 "Motorola's ecosystem allows relevant content to be delivered when it is most appropriate and useful, which is a great fit for Travel Channel's unmatched mobile video, text and audio offerings" said Adam Sutherland, VP of Strategy and Business Development, Travel Channel. "Through MOTOBLUR and availability of Travel Channel GO, Motorola users can access Travel Channel's entertaining and informative travel and location-based content from popular personalities like Samantha Brown and shows like 'Man V. Food,' as well as from the Travel Channel GO community.  Motorola's functionality delivers to consumers what they love about the Travel Channel on TV and the web - while on the go."

 

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